Are your company's sales goals looking a bit like a pie in the sky weight loss plan? You have a number in mind; you know you need to eat healthily and exercise more, but ...
reading time: 7min
Zum Blog
As marketers, we're always under a lot of pressure to generate more leads. The volume of incoming leads will depend on the type of industry you're in – for example, ...
reading time: 8min
Zum Blog
Most marketing and sales professionals are familiar with the sales funnel. Essentially, it's the journey a customer takes as they become more and more aware of your ...
reading time: 7min
Zum Blog
Are we the team for you?
reading time: 8min
Zum Blog
In the past, marketers would invest most of their energy and resources in mass media campaigns that mainly targeted a top-of-the-funnel audience through a select number ...
reading time: 6min
Zum Blog
With over 5.04 billion active social media users in 2024, businesses are finding more great ways to connect with their customers. Social media gives us a quick and easy ...
reading time: 8min
Zum Blog
A great website just takes some basic coding, the right template, and a few hours of experimenting with different fonts. Right? Sure... ...if you’re an amateur musician.
reading time: 6min
Zum Blog
In the words of John Lennon, "Life is what happens while you're busy making other plans." And boy, oh boy, did 2020 shake up all of our plans.
reading time: 5min
Zum Blog
You've got the perfect lead; they fit your buyer persona criteria, they've taken some of the desired actions on your website, and so far, they've ticked all the right ...
reading time: 8min
Zum Blog