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Web Design

For smart Inbound-Ready Websites.
Cool web design, surprising features, fully responsive and inbound ready: web design is not only something to look at, it has to work! A smart, inbound-ready website delivers more traffic, more leads and more applicants.


Who BEE.Web Design suitable for?

These are the problems we solve for our customers every day. If you can identify with one of the following situations, you definitely fit with BEE and our web design fits well with you.

Outdated Website

Your website is not user-friendly and your web design is not modern or professional enough to represent your brand. Your website is not optimised for smartphones and other mobile devices, reacts slowly and offers a very poor user experience. We help you to present yourself in a modern, unique and differentiated way.

Not Search Engine Optimised

Your website does not, or cannot be easily found in the organic search on Google, and you will appear very low on the result pages. You are experiencing far too little (qualified) traffic to your website. Your skills and topics are not digitally visible. We help you to design and implement an effective, holistic SEO strategy.

Website Autonomy

You need to redesign your website. However, you want to make simple updates or edit internally at any time without having to rely on a developer or agency. We'll help you choose the right technology and tools to keep your independence.

Low Lead & Conversion Rate

Your website is more like a business card, it generates little or no leads and conversions. You want to win new customers and employees through your website in the future. We build your website in such a way that you reach your target persons on the entire Buyer’s Journey and thereby achieve more traffic, leads and conversions.

See How We Work

Your website is a window to the soul of your business. With your web design you create impact - or scare off your visitors. We have redesigned more than 50 websites, and our priority is innovation combined with inbound best practices for top results. Here are a few impressions of what we've done for our customers:


Go for it! How your inbound-ready website is created

We get a clear picture of your goals based on your input and define the scope of your website project together. You receive your individual Inbound-Ready Website designed and developed within 4 to 8 weeks.


Step 1: Website Design and CMS

In the first step, we create your website concept for your inbound-ready website. We determine the entry points, conversions, blog structure and pillar pages for your topics - based on a detailed SEO analysis, to achieve optimal digital visibility. After that, we create the detailed concept by guiding your website visitors through all the buyers' stages and define conversions for all stages.

Step 2: Mood boards

First of all, we create a prototype mood board with modern websites and new web design in your, and other, industries. We also orient ourselves internationally. Then another mood board is designed for a differentiating image concept. You can share and evaluate the mood boards with your team.


Step 3: Website Frame

With your feedback on the mood board, we create various layout and design drafts for the website frame based on the homepage entry page. Various navigation headers, footers, fonts and colors can be tested. You also evaluate these drafts within your team. At the end of the review process you decide on a final version.

Step 4: Wireframes

Based on the final frame version defined in Step 3, we create all overview pages and subpages, with either text drafts or dummy text, depending on the size of your website project. Here, we already suggest suitable images. You receive an online version of each page for review - you can add your corrections and comments interactively, and we will implement them immediately.


Step 5: Implementation & Go-Live

An inbound-ready website is an ongoing project. Our goal is to go online as quickly as possible with a Minimum Viable Product (MVP) to achieve initial success. For this purpose, we implement the pages released in Step 3 into your CMS. Further adjustments can now be made directly in your CMS.

Step 6: Go-Live & Kick-off Campaign

Once all pages are finished and approved by you, your website goes through a quality assurance process. This is where all links, browser versions and responsiveness are put through their paces and any defects are eliminated.

Of course, all pages are search engine optimised, responsive and registered with Google Webmaster. To be on the safe side, we still perform an index check after 30 days.

With the Go-Live we also start with a kick-off campaign to promote your website and generate leads.


Step 7: Further Campaigns & Website Expansion

After the Go-Live, further campaigns for the areas of Lead, Attract, Image, Recruiting, Content & SEO will be designed and implemented. As part of this, the website will be expanded to include the missing subpages. For each campaign we define KPIs, goals and dashboards in order to draw lessons based on the metrics and to define decision bases for further campaign planning.

What does a new inbound-ready website cost?

That depends on several factors: Number of languages, number of pages, if it is based on templates or a completely independent layout and web design, number of entry points and conversions - and above all on your cooperation and existing internal resources. We will give you an indication here.


Suitable for:
Small SMEs or start-ups who want to achieve good organic visibility in a niche market or in a new market. A detailed SEO analysis and the buyer persona profile are available.

Monolingual German or English, content is mostly delivered based on a template, intensive cooperation from you, 3 to 4 entry points, 2 to 4 landing pages. A detailed SEO analysis and Buyer Personas have to be prepared. Image concept based on stock images.

CHF/EURfrom 15'000.-

Suitable for:
Medium-sized SMEs or start-ups who want to achieve optimal organic visibility in a new or existing market.

Bilingual, content is mostly delivered based on a template, average effort on your site, 3 to 4 entry points, 4 to 6 landing pages. A detailed SEO analysis and buyer personas have to be prepared in advance. Image concept based on stock images.

CHF/EURfrom 20'000.-

Suitable for:
Medium to large SMEs or start-ups who want to achieve the best organic visibility against their competitors in a new market or a highly competitive digital market.

Multilingual, content is created completely by us, completely new layout and web design, little effort on your side, more than 6 entry points, integration eCommerce, API connections after lead generation in your existing systems. A detailed SEO analysis and Buyer Personas must be prepared. Image concept based on stock images and/or new independent image world.

On request

What is a smart inbound-ready website?

It supports your business goals and contributes significantly to growth. Content, layout and CTAs are precisely tailored to the needs of your prospects.


High Session Duration





Every BEE.Website project has your goal in mind

We accomplish an incredible amount, but we do not promise the impossible. Because we want to keep our promise, even in hectic times.

More Visitors

More Registrations

More Sales

More Downloads

More Leads

More Followers


BEE's approach was very structured and well organized. We received very good templates and thus had an excellent basis for copywriting. We were supported by the employees with a lot of expertise and creativity.

We experienced the cooperation as professional, transparent and constructive. The final result exceeded our expectations, especially in terms of the modernity of the design and the dynamism it radiated.


Roberto Pertoldi


Ben Klein and his team were well prepared, very structured and took a detailed look at our market and our company. In the workshops, modern tools were used, the individual participants were picked up and their own views were clearly presented.

The cooperation was extremely collegial, open and efficient. My workload was mainly limited to the workshops and a few meetings between the workshops. Ben Klein knows what he is talking about, he is not a PowerPoint consultant.

The developed gameplan became a central instrument of our marketing, thank you Ben!


Jürg Achermann
FROX communication


As a proven specialist in both classic outbound and web-based inbound marketing, Mr. Klein was excellent at sounding out the potential and needs of our business and adapting our business model to the new requirements in our market.

Thanks to his profound know-how and good intuition to think into other business areas, our cooperation in the workshops turned out to be very efficient and in some areas extremely innovative. New ideas were taken up, critically scrutinized and included in the implementation. The exchange went far beyond typical marketing. Especially managing directors of smaller companies will benefit from this sparring in terms of business development.


Michael Eggimann
Ortho Walker AG


BEE connects the topic "website creation" compellingly with "positioning", and in a way that I have not known from other agencies so far. And in my view, it is precisely this approach that is the key to a successful new website. We have now gone through these positioning workshops together with BEE. The process was intense, crisp, "to the point" and free of typical consultant attitudes. The result proves to us that this approach was the right one, so we also gave the green light for the second part "website creation with BEE".


Clemens Schuler
Biofire Schweiz AG


We took the path from the rough to the detailed together with BEE in several workshops. The approach included a look at the big picture, a clear structure and concrete tasks to achieve the goals efficiently and on time. Thanks to BEE's great understanding of our market and services, long discussions and explanations were unnecessary. The BEE.GAMEPLAN is the essence of how to achieve the goals we have set for the future.


Pascal Schmid
netrics AG


Ben Klein and his team developed a methodology with the BEE.Gameplan that helped us to tackle and solve a whole bundle of different challenges. Thus, the workshops resulted in more than a digital marketing strategy. In less than 3 months, thanks to BEE, we found answers for our new business unit, worked out the positioning, laid down concrete guidelines for digital marketing and got a concept for an inbound ready website! This was only possible thanks to the methodical approach, efficient workshops, open communication, lean organization and up-to-date tools that enabled easy collaboration.

With Ben Klein we also had a forward thinking marketing professional on our side, who with his business acumen and experience always kept the focus on the right topics and brought in new valuable ideas. Many thanks.


Alejandro Schmid
FROX communication


The BEE team has always worked with us in a courteous, competent and expeditious manner. We particularly like the strong results orientation and the focus on efficient technical processes in which the great creative ideas are embedded. This allowed us to create a really cool website that not only brings us a lot of positive feedback, but also new customers! And all this at thoroughly fair conditions for the entire BEE service package.


Beat Fasnacht
Almedica AG


BEE convinced us with a clear structure: In successive workshops, a coherent inbound strategy including website design was developed and subsequently put into practice. The result is convincing and appealingly designed!


Konstantin Lutze


Best Digital Growth Partner in Switzerland. You are ahead of the game...


Marcus Lier
Synpulse Management Consulting


In the intensive workshops, in which the basics and the first details for the gameplan were worked out, both the good ideas of BEE and their critical approach and inputs really helped us. What I particularly liked was that Ben Klein took a serious look at our ideas, but also came up with constructive counter-suggestions and optimizations that would achieve the best result. Within a short time, good first drafts for our website followed and the new pages were structured and implemented very quickly.

The BEE team is very friendly, technically very skilled and always helpful. The collaboration was really fun. We are just as enthusiastic about HubSpot. The software is very intuitive to use and the handling of our customer communication runs efficiently and highly professionally.


Ferdinand Peter
Autowelt Schweiz AG

BEE makes happy

BEE paves the way: to more visibility, more success, more growth. We often start by clearly identifying the potential and positioning of our clients, and with an unobstructed view of where they are - and where they want to go. We actively support them on this path.

Website Design FAQs

How long does it take to redesign a website?

Do you outsource development or design work?

Is SEO included in the redesign of a website?

How much time do we have to allocate?

What are the benefits of running our website with HubSpot?

How will our target market be considered?

Can you migrate our website?

Can we provide you with designs?

Do I have to have my new website on HubSpot?

Are new website contents included in the redesign?

Will our current website be affected by the redesign?

Can you work with other vendors on a project?