This might wound a few egos, but who do you think knows the exact questions your customers ask? *Marketing team quickly pulls up all the data from the company website, ...
reading time: 10min
Zum Blog
For over two years, your sales team has been put to the test. Overnight, the established methods that worked relatively well before suddenly became irrelevant. Many ...
reading time: 5min
Zum Blog
The relationship between salesperson and prospect has always been complex and nuanced. To turn a profit and positively impact the business they represent, salespeople ...
reading time: 10min
Zum Blog
Have you ever engaged the services of a marketing agency to generate leads and boost sales? Very often, that’s a reasonable and profitable decision–granted that you’ve ...
reading time: 7min
Zum Blog
If salespeople had an honest conversation with their marketing team, and we mean a really honest discussion, it might go something like this:
reading time: 6min
Zum Blog
Let's start with the truth. Open rates, in general, suck. Only about 23.9% of sales emails get opened. And that's all the evidence you need to give up on your email ...
reading time: 6min
Zum Blog
Are your company's sales goals looking a bit like a pie in the sky weight loss plan? You have a number in mind; you know you need to eat healthily and exercise more, but ...
reading time: 7min
Zum Blog
Most marketing and sales professionals are familiar with the sales funnel. Essentially, it's the journey a customer takes as they become more and more aware of your ...
reading time: 7min
Zum Blog
With over 5.04 billion active social media users in 2024, businesses are finding more great ways to connect with their customers. Social media gives us a quick and easy ...
reading time: 8min
Zum Blog