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BEE Digital Growth Blog: Content Marketing

HubSpot: CMS Hub becomes Content Hub

The HubSpot evolution: the CMS Hub becomes the Content Hub

Romy Fuchs | 11 Apr 2024

As we step into Q2, HubSpot continues to solidify its position as the go-to CRM for many. The big news? HubSpot's CMS Hub is undergoing a transformation, or rather, a ...

reading time: 8min

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Revolutionise Your Blog Writing With ChatGPT

Revolutionise Your Blog Writing With ChatGPT

Manuela Krapf | 10 Aug 2023

Chat GPT, where to begin? Incredible, slightly terrifying, but totally game-changing! When natural language processing (NLP) tools started becoming mainstream, I was ...

reading time: 8min

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Increase Your Conversion Rate Through Personalisation

Increase Your Conversion Rate Through Personalisation

Manuela Krapf | 18 May 2023

How Tailored Marketing Campaigns Reach Your Target Audience As the competition for customers becomes fiercer, it's essential for businesses to create targeted campaigns ...

reading time: 8min

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How do ChatGPT and AIs affect content marketing?

How do ChatGPT and AIs affect content marketing?

Romy Fuchs | 6 Apr 2023

The marketing world is turning upside down by the potential impact of ChatGPT and other AIs. These tools can be used to help automate content marketing tasks, such as ...

reading time: 13min

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Why email list growth is so important

Why email list growth is so important

Romy Fuchs | 23 Feb 2023

We have some bad news: your email marketing contact database unfortunately decreases over time. Your contacts' email addresses change as they move from one company to ...

reading time: 7min

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How to Use Schema Markup to Improve Your Blog Posts

How to Use Schema Markup to Improve Your Blog Posts

Manuela Krapf | 8 Dec 2022

When working hard to produce and publish awesome content, you want to give it every opportunity to reach the intended audience. Visitors to your website should engage ...

reading time: 8min

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Recruitment: With Which Content do Employers Score?

Manuela Krapf | 13 Oct 2022

Recent global events have accelerated changes in the recruitment industry. It’s no longer enough to simply post a job advert and wait for the applications to roll in. Of ...

reading time: 7min

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Assignment Selling: Use your marketing content for the sales process

Assignment Selling: How to use your marketing content throughout the sales process

Lanny Heiz | 6 Jan 2022

Some businesses quickly see the value in content marketing and start producing content without hesitation; they hire in-house teams or outsource specialists and crack on ...

reading time: 9min

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How to Use Content Discovery in Your Content Marketing Strategy

How to Use Content Discovery in Your Content Marketing Strategy

Manuela Krapf | 20 May 2021

In 1996, Bill Gates wrote an essay titled "Content is King". The phrase has indeed turned into a bit of a marketing mantra, but the concept is still highly relevant – in ...

reading time: 6min

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